The first element of the concept is a line, a segment, represented as a ribbon, our Arianna’s thread, or the logical reasoning that leads Theseus easily through the complicated labyrinth.
The second element is a triangle, the A of Arianne.
The combination of these two geometric figures (line + triangle) is the abstract representation of the Arianne’s thread: a parallelogram. The thread, coming alive and folding up, shapes the final logo: the A of Arianne.